Sustainability is a huge buzzword these days. Sustainable products and services are in high demand, and businesses are cashing in on the trend. But what does it actually mean to be sustainable? Does it mean buying reusable straws, installing energy-efficient lightbulbs, and recycling? To me— no. For something to be truly sustainable, it must be viable forever— or at least as long as the Earth is around. It must encourage balance rather than produce a deficit. Otherwise, that deficit increases as long as the product is made, throwing systems off balance and wreaking havoc on the environment and the beings that live in it.
What if there were a different way? What if humans could tend to the Earth and each other while providing for their needs? What if we didn’t need to ravage the Earth to live on it?Read More